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Perso Interactive, participating in AI Frontier Korea in Japan, proves its potential in Japan
About
Perso Interactive was selected for the 'AI Frontier Korea in Japan' exhibition hosted by KOTRA and held business meetings with Japanese B2B partners locally in Tokyo. With existing collaboration partners such as NTT and Uni Electronics, we materialized future business directions. With newly met Japanese companies, we introduced various use cases based on AI Avatar, Agentic AI, and Physical AI to explore new cooperation possibilities. In a full-session presentation conducted by being separately selected among participating companies, we directly introduced real-world operation cases of Perso Interactive. Taking this as an opportunity, we also participated in 'Asteeda', a prestigious private exhibition in Japan, establishing a continuous presence in the Japanese market.
Background
Based on the real-world operational experience of Perso Interactive accumulated in Korea and various industry-specific references, ESTsoft has been actively reviewing the possibility of expansion into the Japanese market, which shows a high level of interest in AI and AX among global markets. In particular, Japan was identified as a market that does not have many actual operating Interactive AI Avatar cases compared to Korea. In this market environment, we determined that ESTsoft, with its proven technology and rich use cases, could preemptively secure a meaningful position. This exhibition organized by KOTRA was utilized as an opportunity to directly meet local Japanese companies, build relationships, and gauge market response.
Solution
While discussing specific project directions with existing partners such as NTT and Uni Electronics locally in Tokyo, we also sounded out potential cooperation possibilities with new Japanese companies by introducing a wide range of use cases spanning AI Avatar, Agentic AI, and Physical AI. In the full-session presentation, which was conducted after being separately selected among the participating companies, we directly conveyed the technological completeness and practicality of the technology, focusing on the Perso Interactive cases actually operating in Korea. About two weeks later, we consecutively participated in 'Asteeda', a prestigious private exhibition in Japan, building trust in the Japanese market through continuous local activities rather than a one-off exhibition.
Results
Through meetings with local Japanese B2B companies, we confirmed once again that interest in AI and AX is extremely high in both Korea and Japan, and Japanese companies also showed great interest in various AI use cases operating in Korea. In the full-session presentation, we received positive feedback from many attendees, effectively promoting the technological capabilities and practical operation skills of Perso Interactive.
Through comparison with local companies, we realized that Perso Interactive possesses high competitiveness in terms of technological completeness and diverse practical use cases. Triggered by this, existing partners began preparing more active collaboration proposals, and we continued our momentum in the Japanese market by gaining favorable responses in the subsequent Asteeda participation. Based on real-world operational experience and global references, ESTsoft is capturing preemption opportunities in the Japanese Interactive AI Avatar market, which is still in its early stages.

Recommended for
This use case is ideal for:
AI solution companies reviewing entry into the Japanese market
Managers exploring overseas application opportunities for AI Avatar technology through global partnerships
Officials at local Japanese companies seeking partners with proven global references in the AI and AX fields
The solution is also highly effective for organizations looking to validate the cross-border scalability of AI Avatar technology and establish a foothold in the global market.
Frequently Asked Questions
Q. How is collaboration with local Japanese companies conducted?
A. We individually design collaboration methods suitable for industry-specific characteristics and business environments. We conduct discussions in stages, starting with definite project units for existing partners, and introducing use cases for new companies.
Q. Is language and cultural localization suitable for the Japanese market possible?
A. Yes. Perso Interactive supports multi-language real-time assistance, including Japanese, and can implement localized AI Avatars tailored to the local business culture and communication styles of Japan.
Q. Can Japanese companies directly check the cases operating in Korea?
A. Yes. We introduce Perso Interactive cases that are currently operating across various industries in Korea, and if necessary, detailed introductions based on specific operational data and performances are also possible.
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Seeing cases already actually applied in various industries in Korea gave me confidence. Since there are not many Interactive AI Avatar cases of this level in Japan yet, I thought they were a partner that could create the market with us.
Japanese partner representatives




